While I consulted for Apple Computer, for example, that business differentiated its goals of training and empowering employees by making a point of bringing in very high-quality educators and presenters to help employees’ business expertise grow. That was part of the culture and, to my mind, part of the mission; but it wasn’t part of the mission statement. Customers want to know their money and investments are managed well and will lead to future financial security for themselves and for their families. A well-written mission statement earns the trust of current and prospective clients by defining goals that speak to this need. Understanding what you’re working so hard to save towards will only be a motivator. Saving without any specific goals or direction is a lot more difficult, and normally leads to failure. This book will help you create a plan that you feel great about... and take your business to the next level! Below is a step-by-step breakdown of where you should start and how to eventually connect all the dots. For much more detailed instruction, and to work through your own Excel model, check out our financial modeling courses. I will provide the best technical support and customer service to our clients, helping improve their businesses and lives, and strive to solve problems with a positive attitude that spreads to my co-workers.