Strategic Alliance Agreement Style 72

The Parties will assign appropriate personnel to carry out their scientific obligations under this Agreement (collectively known as the. Budges have to be linked, as well as resources which are strategically most important and the performance of the alliance has to be measured and assessed. This phase focuses on creating frameworks both legally and organizational for the strategic alliance relationship, on agreeing and finalizing operational plans, making sure that key leadership is in place, and creating a formula for risk-and-reward that will motivates both parties to make the relationship a success. This phase ends with the contract being signed. In this phase in the life of a strategic alliance, an internal structure occurs under which its functions develop. While operating it, the alliance becomes an own new organization itself with members from the origin companies with the aim of meeting all previously set objectives and improving the overall performance of the alliance which requires effective structures and processes and a good, strong and reliable leadership.

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