If you want to use Excel but also want to create an eye-catching SWOT analysis for a presentation, this template offers a bold layout with arrows for each SWOT category. Just add text to each arrow and you’ll have a colorful, graphical display. Smartsheet’s SWOT Analysis template retains the typical spreadsheet layout, and provides row sections to evaluate the strengths, weaknesses, opportunities, and threats related to your project or organization. The customizable columns allow you to evaluate multiple competitors or SWOT factors separately, and the easy-to-read format ensures that everyone - even those unfamiliar with SWOT analyses - can collaborate. Additionally, you can attach relevant files and log comments, and set alerts to stay up to date on project status and progress. It includes what the company is known for. A personal SWOT analysis can be useful for reaching a personal goal, improving performance at work, applying for a new job, or other situations requiring an honest and detailed look at what factors may be supporting you or holding you back. Your strengths may lead you to opportunities, while your weaknesses could make you vulnerable to certain threats. Our detailed SWOT analysis template and worksheet are both free, and available for download as a PDF. Print the SWOT template and complete your SWOT analysis collaboratively with employees and customers, or by yourself.